Austin's Wholesale Is Now Crema Coffee Garage
Wholesale coffee roaster, Crema Coffee Garage (formally Austin's Wholesale) pays homage to the family's 140+ coffee heritage.
As our company has expanded and grown, so has our ability to serve the various needs of our cafe clients, home customers and general coffee lovers. Crema Coffee Garage, previously known as Austin's, provides a range of products and services, including:
- Roasting & selling unique coffee blends & a variety of single origins
- Cafe supplies - equipment, coffee beans, consumables & branding
- Home & office market coffee machines & grinders - both traditional & automatic
- Service centre & repair services for home, office & cafe coffee machines & grinders
- Barista training for home & cafes, including a nationally accredited course & commercial client training
AUSTIN'S & CREMA COFFEE GARAGE: ORIGIN STORY
Crema's heritage as a specialty coffee roaster begins in Sydney circa 1880, where Australia’s first steps towards a coffee culture emerged. Coffee bars became a popular alternative to the thriving pub culture Australians have always enjoyed, with ‘coffee palaces’ popping up all over the city, including the notable No 2 Coffee Palace in Pitt St, the Haymarket Coffee Palace, and the Victoria Coffee Palace.
The coffee palaces at the turn of the 19th century were a throwback to the Enlightenment. A full-service sober environment for money-men and creatives to come together and forge innovative new ventures under a thriving economy from the 1850s Australian gold rush.
Coffee became the must-have drink of artists and intellectuals who embraced modernity, including a man by the name of Austin Samuel Callachor, a coffee and tea merchant in Circular Quay who owned the First Call coffee venue. This man started a legacy that his great-grandson, Tim Peters, carries on today more than a century later.
This continued legacy began with Juicy Beans, established in 2001 in Wheeler Place across from the historic Civic Theatre, Newcastle, and a second location was established in the East End before being sold in 2004.
During this time, Crema was established. Starting in 2002, Crema roasted coffee beans for our own Espresso Bar and began to develop blends for our customers. Crema eventually became Crema Coffee House and we began trading as Austin’s Coffee Machines as well, a tip of the hat to the man that started it all.
As Crema and Austin’s grew, we moved into wholesale coffee roasting and cafe supplies, introduced coffee machines and a mechanics workshop, with Nick (who is still with us today) heading up our service department.
Then in 2015, we completely rebranded with Crema Coffee Garage. This meant a complete overhaul of our company and image. In the same year, we expanded under Crema Coffee Garage to open a second location in Brisbane after acquiring the Gilkatho Company and their office in Milton, just outside the Brisbane city.
Crema Coffee Garage represents the values the Peters and their company still hold dear more than 120 years on: hard work, creativity and consistency are the keys to success. We still believe in the magic of coffee, which first built those coffee palaces in the 1880s and continues to inspire Australians today.
